The Blue Ridge Mountains surround Mars Hill, NC. This is typical rural scenery near our home. [Ask for image #242.404]
About Jim Hargan
Where are you located?
My wife Kasey and I live in Mars Hill, a sleepy little college town in the Blue Ridge Mountains north of Asheville, NC.
How long have you been a freelancer?
I've earned my living as a full time freelance photographer since 1994. I published my first photograph in a major media market in 1987 — a photo of Texas's Big Bend National Park, in the New York Times. I published my first article in 1998, and have since published 60 articles and four books.
What do you mean by "photos and stories about places"?
No species has ever altered their world the way we humans do. Every place on Earth closely reflects the values and aspirations of the people who live and work there. In this way, each place tells a story, completely unique and individual, about the people who created it and inhabit it.
So you're, like, a travel writer?
Yes, I am like a travel writer. A good travel writer tells a story about a place, let's you know what it's really like, and tells you where to find the real thing and avoid the bogus. A bad travel writer gives you the AAA listings, padded out. I am very good at travel writing and travel photography. But that's not all I do. Everything is tied to a place — business, entertainment, you name it. I'll show you that place, and you'll finish knowing why it's important.
How do you go about becoming an expert on places?
I am a geographer, with a BS in geography from Western Carolina University, and an MS in geography from The Pennsylvania State University.
Jim's Photography
What do you shoot?
I shoot 35mm Fuji Velvia film, using Olympus OM-4 bodies. I use a tripod, and spot meter for optimum tonality. Older transparencies may be on Kodachrome.
What kind of resolution do you get?
Very, very high. I always shoot every image from a tripod, using a cable release. I use professional tripods rated for medium and large format cameras, even though I use one of the lightest 35mm SLR cameras ever made. Shake is negligible; I can really milk this film's amazing capabilities.
How do you submit film for review?
As mounted 35mm color transparencies, fully captioned on the mount, in individual protective sleeves, and placed in fresh slide pages. An accompanying memo lists all the slides and their captions. I always submit originals, not copies; my bracketing policy insures that I always have two or three originals of every image.
Will you do a digital submission?
I will scan small submissions (up to 20 images) for your review by email or lightbox, at no extra fee.
How about high resolution digital images?
I can produce high resolution scans up to 4000 by 6000 pixels (24 megapixels, or 13 inches by 20 inches at 300 dpi). Believe me, my trannies have the native resolution to support this scan level, and more.
Do you think film is better than digital?
It depends. Digital offers far faster turnaround and is much easier to get to market. With my type of photography, however, these advantages are less important. Frankly, I love the physical beauty and rich pallet of a good transparency in the same way that an artist loves the texture of oil paint on a canvas. There are practical considerations as well; transparencies offer a built-in color reference for printing, and are easy to handle during the selection process. The bottom line: I can convert a transparency into a digital image up to 24 megapixels in size.
Purchasing Stock Photos or Text
What's special about your stock library?
My 21,000+ stock images are tightly focused around a single theme: the character of a place. Within this theme, my library specializes in deep coverage of a few areas — North Carolina, the Southern Appalachians, Great Britain, parts of the American South, and Florida. When you need sharp, colorful coverage that tells the story of one of these places, my library has the images you need.
How much do you charge to license usage rights?
It depends on the usage, and the rights you wish to purchase. My prices always conform to industry standards given in Fotoquote, and I work with clients on volume purchases and rights packages.
How fast can you get a submission to me?
If it's a rush, I can get it out in 24 to 48 hours.
Do you charge research or holding fees?
No! I charge no fee for you to consider my images for your publication. I do request prompt return of originals. My lost slide fee is $40 per slide — but I've never had the occasion to levy it.
Assignments
But it's no longer there! The National Park Service moved Cape Hatteras Lighthouse inland, out of sight of the beach, in 1999.
Are you available for assignments?
Most definitely!
Aren't stock photos and text cheaper than assignments?
Sometimes yes, sometimes no. Stock purchases are a great way to save money when you only need one or two photos. Likewise, stock ("second rights") text is a great way to save money on content, particularly if there is little or no overlap between your customers and the text's original audience. And being able to buy text and photos together is a major time & money saver!
That said, there are good reasons to give assignments:
The more photos you buy, the cheaper assignments get. After all, you really can't escape paying assignment costs, not if your photographers are professionals. You just get the costs buried, invisible, inside the stock fee.
Are your photos up to date? Would you illustrate a New York travel piece with a skyline shot that shows the Twin Trades? OK, that one's obvious, but how about that image of the Cape Hatteras Lighthouse by the beach? Stock images can slide out of date without you, or even the photographer, knowing it.
Call the shots. Impose your ideas, and shape them into exactly what you want. Make the photos match the text, with exactly the right subject mix. As an assignment pro, I'll make sure you get the photos and text you desire.
In-house costs — and chaos — can exceed stock savings. In order to illustrate an article using stock photos, you or your staff must contact multiple stock sources, wade through piles of extraneous material, then negotiate fees with multiple suppliers. And you must do this without creating a Gordian Knot of rights licenses. Assignment photography frees your staff to do their jobs.
How much do you charge for assignment work?
When you hire a consultant to develop a product for you, you will pay that consultant for fixed costs, salary, and rights to use the product. In this sense, hiring an assignment freelancer is just like hiring any other product development consultant. Compared to using stock images or text, the big difference — and advantage — comes in the rights to use the product, the licencing fee. As you would legitimately expect from any custom product development, you pay a lot less and get a lot more, including exclusivity up to the publication or kill date.
I run a small operation and can't really afford assignment fees, particularly for travel. Can you work with me?
Yes. What you need to remember is that, when you purchase stocks from professionals, your stock fee must cover his fixed costs and salary costs to the same extent as an assignment, and your licensing costs will be higher. This means that, if you manage it properly, assignment work can cost less than stock purchases while producing a better product.
Combine assignments in the same area, and have one set of fixed costs do for several assignments.
Coordinate assignment articles with your advertisers, to drum up new customers while reducing fixed costs.
Give me a call. In all likelihood, you can get assigned photo-text packages, tailored to your market, for less than you pay for stock photos plus text.